Daycare business plan template
A daycare business plan gets read by two people: a lender checking that the money works, and a licensor checking that the program can legally run. This is the plan itself, eleven sections pre-filled with an example center, with the staffing and the budget wired together so a change in one shows up in the other.
Pre-filled with a fictional four-room center so you can see a finished plan. Every number is an example input: replace it with your own quotes, your state's ratio chart and your local rates. The budget sections recalculate as you type. Nothing you enter leaves this browser tab.
Executive summary
Write this last, in plain sentences. The five figures underneath update from the sections below.
- •Maple Street Early Learning will be a licensed child care center for children from 6 weeks to 5 years, in four rooms grouped by age.
- •We serve working families within a 15-minute drive who need full-day, full-year care, with most of our places in the infant and toddler rooms that local families wait longest for.
- •The owner-director has led a toddler room for six years and holds the director qualification our state requires.
- •The plan below shows the staffing the ratios require, a 12-month enrollment ramp, the cash needed to reach break-even, and how that cash is funded.
- Licensed capacity
- 52 children
- Ratio staff at full enrollment
- 8
- Year-one revenue
- $581,135
- Break-even occupancy
- 83%
- Total cash needed
- $119,793
Program model
- •Licensed child care center (not a family child care home), four classrooms by age band
- •Open 7:00 am to 6:00 pm, Monday to Friday; closed on federal holidays and two staff training days
- •Full-time places only in the infant and toddler rooms; a small number of part-time places in preschool
- •Play-based curriculum with a written daily schedule in every room and a developmental check-in with families twice a year
- •Breakfast, lunch and afternoon snack prepared on site; we will apply to the Child and Adult Care Food Program (CACFP)
- •Families paying with state child care assistance are welcome; we will register as a subsidy provider
Licensing path and timeline
Months are counted back from opening day. Your licensor's own steps replace these.
- 1.Month -9: attend the state licensing orientation and get the full regulation packet
- 2.Month -8: confirm zoning allows child care at the site and get the landlord's written consent
- 3.Month -7: sign the lease, contingent on licensing; send the floor plan for licensing, fire and health review
- 4.Month -5: build-out to the approved plan (hand sinks, diapering areas, fencing, exits)
- 5.Month -3: submit the license application; start background checks for the owner and every hire
- 6.Month -2: fire and health inspections; hire and train the opening team
- 7.Month -1: licensing inspection; license issued; first enrollment contracts signed
- 8.Month 0: open
Market and competition
- •Service area: the zip codes within a 15-minute drive of the site
- •Demand evidence: children under 5 in those zip codes (Census data), large employers nearby, and sign-ups on our pre-opening interest form
- •Competition: every licensed center and home within 3 miles, with its capacity, ages served, weekly rate and whether it runs an infant waitlist
- •The gap we fill: infant and toddler places, which most local programs either do not offer or keep on a long waitlist
- •How families find us: Google Business Profile, the state's child care search listing, referrals, and two open houses before opening
Staffing plan
Type your state's ratio for each room. Staff on floor = capacity divided by ratio, rounded up.
| Room | Ages | Capacity | Ratio 1: | Staff on floor | Remove |
|---|---|---|---|---|---|
| 2 | |||||
| 2 | |||||
| 2 | |||||
| 2 | |||||
| Licensed capacity and ratio staff | 52 | 8 | |||
Staffing notes
- •Director runs the building and is not counted in ratio
- •A cook who also floats covers teacher breaks and lunches
- •Hire one teacher more than the ratio math needs before opening, so one resignation does not close a room
- •Every hire clears the required background checks and pre-service training before their first shift
Pricing
| Room | Weekly tuition | Per child, monthly | Room, full, monthly |
|---|---|---|---|
| Infants | $1,517 | $12,133 | |
| Toddlers | $1,387 | $13,867 | |
| Twos | $1,235 | $17,290 | |
| Preschool | $1,083 | $21,667 | |
| Tuition if every place is filled | $64,957 | ||
Fees and billing
- •Registration fee at enrollment, non-refundable
- •Tuition billed weekly in advance by autopay; the place is held only while tuition is current
- •Sibling discount of 5% on the older child's tuition
- •Late pickup fee after a 5-minute grace period
- •Rates reviewed every January against local programs and our own payroll cost
Enrollment ramp
How full you are when the doors open and how fast you fill. Be slower than you hope.
35% full at opening, +8 points a month, steady at 90%.
Startup budget
One-time spending before the first family arrives.
- Build-out and repairs$$35,000
- Furniture, cribs, cots, toys$$12,000
- Licensing, permits, inspections$$2,500
- Insurance deposit$$3,000
- Rent deposit$$6,500
- Pre-opening payroll and training$$9,000
- Marketing and open houses$$2,500
12-month operating budget
Teacher payroll follows the ratio staff each month needs, room by room, so it steps up as rooms fill.
Assumptions: teacher wage $18.34/hr for 9 ratio hours a day, 5 days a week; 2 non-ratio staff at $22.00/hr; employer taxes and benefits 15% of wages; rent and utilities $6,500, insurance $850, admin $1,800 a month; food and supplies $90 and other income $40 per child a month.
| Month | Full | Children | Ratio staff | Revenue | Costs | Net | Cumulative |
|---|---|---|---|---|---|---|---|
| 1 | 35% | 19 | 4 | $24,615 | $36,082 | -$11,467 | -$11,467 |
| 2 | 43% | 22 | 4 | $28,137 | $36,352 | -$8,215 | -$19,682 |
| 3 | 51% | 26 | 4 | $33,518 | $36,712 | -$3,193 | -$22,875 |
| 4 | 59% | 31 | 8 | $40,023 | $53,613 | -$13,589 | -$36,464 |
| 5 | 67% | 34 | 8 | $43,848 | $53,883 | -$10,034 | -$46,499 |
| 6 | 75% | 40 | 8 | $51,628 | $54,423 | -$2,794 | -$49,293 |
| 7 | 83% | 44 | 8 | $56,707 | $54,783 | $1,924 | -$47,369 |
| 8 | 90% | 47 | 8 | $60,532 | $55,053 | $5,479 | -$41,890 |
| 9 | 90% | 47 | 8 | $60,532 | $55,053 | $5,479 | -$36,411 |
| 10 | 90% | 47 | 8 | $60,532 | $55,053 | $5,479 | -$30,932 |
| 11 | 90% | 47 | 8 | $60,532 | $55,053 | $5,479 | -$25,453 |
| 12 | 90% | 47 | 8 | $60,532 | $55,053 | $5,479 | -$19,974 |
| Year 1 | $581,135 | $601,109 | -$19,974 |
- Steady month at 90% full
- $5,479 net
- Payroll share of revenue, steady
- 69%
- Lowest cash point (shaded row)
- -$49,293
Funding sources
Sources must cover the startup budget plus the lowest cash point in the 12-month table.
- Owner equity (savings)$$60,000
- SBA microloan through an intermediary lender$$50,000
- Landlord build-out allowance$$15,000
- Startup total
- $70,500
- Operating losses to carry (section 9)
- $49,293
- Total cash needed
- $119,793
Funded, with $5,207 to spare.
Risks and how we handle them
- •Enrollment fills slower than planned. Plan: interest list and open houses before opening; cash sized to the lowest point in the 12-month table
- •A teacher quits and a room falls out of ratio. Plan: one extra teacher on payroll and a floater trained in every room
- •Licensing approval slips and opening moves. Plan: lease signed contingent on licensing, with a rent-free build-out period
- •Subsidy payments arrive late. Plan: keep 30 days of payroll in reserve
- •Wages rise faster than tuition. Plan: an annual tuition review tied to payroll
- •A serious incident. Plan: liability insurance, written incident reporting and annual staff training
How a lender reads a childcare plan
The SBA describes two formats. The traditional plan is the long one, and it is the one the SBA says "lenders and investors commonly request." Its usual sections run from the executive summary through market analysis, organization, the service, marketing, the funding request and financial projections. The template above follows that order and adds the two things a childcare plan cannot skip: the licensing path and a staffing plan built from ratios.
On the money side, the SBA asks for a five-year outlook and says the first year should be more specific, in quarterly or even monthly projections, matched to the funding request. That is why section 9 is a month-by-month table. Years two to five can be one line each once the first year is solid.
A lender who has seen childcare plans before goes straight to three numbers. The first is the occupancy you assume, and how fast you get there. The second is payroll as a share of revenue, because labor is the biggest line in any center; our guide to daycare profit margins walks through why. The third is the lowest point in your cumulative cash, because that is the money you need to have on day one on top of the build-out.
The occupancy and break-even logic
The SBA's break-even formula is fixed costs divided by price minus variable cost. In a center the unit is a filled place, but the formula needs one adjustment: teachers are not a smooth variable cost. A room at 1:4 needs one teacher for four infants and a second the moment the fifth arrives. Payroll moves in steps, and the steps land as rooms fill.
You can see it in the example plan. Between months 3 and 4 every room crosses its first ratio line, ratio staff double from four to eight, and the monthly loss gets bigger even though enrollment went up.
| Month | Full | Children | Ratio staff | Net |
|---|---|---|---|---|
| 3 | 51% | 26 | 4 | -$3,193 |
| 4 | 59% | 31 | 8 | -$13,589 |
| 6 | 75% | 40 | 8 | -$2,794 |
| 7 | 83% | 44 | 8 | $1,924 |
| 8 onward | 90% | 47 | 8 | $5,479 |
The template's own pre-filled example, not a benchmark. Change any input above and the plan recalculates.
The example breaks even at 83% full and bottoms out about $49,000 below zero in month 6. Add the startup budget and that is the cash the plan has to raise. Three tools go deeper on each piece: the staff-to-child ratio calculator for each room's head count, the tuition rate calculator to work a room's price back from its cost, and the daycare budget template once you are open and tracking real months.
What the licensor needs from the same plan
Licensing is set by each state and territory, which writes the minimum health and safety rules a program must meet to operate legally. There is no federal staff-to-child ratio, so the ratios in section 5 are stand-ins until you type in your state's chart. The licensor will check the same rooms, ages and capacity your lender sees, so keep one version of them. Our daycare licensing requirements guide covers what the inspection looks at.
The timeline is an example
Section 3 counts back nine months from opening. Some states move faster, some much slower, and some will not take an application until you finish an orientation. Use your licensor's published steps, and sign a lease only on the condition that the license is granted.
Funding sources that fit a small center
Most small centers combine three things: the owner's own money, a loan, and sometimes a landlord build-out allowance. The SBA's microloan program lends up to $50,000 through nonprofit intermediary lenders, names certain not-for-profit childcare centers as eligible, and reports an average loan of about $13,000. Microloan money cannot pay off existing debt or buy real estate. Larger projects, such as buying or improving a building, go to the 7(a) program, the SBA's main guaranteed loan, which goes up to $5 million.
Put the food program in revenue, not in funding: CACFP reimburses you per meal served, so it arrives after the meals, not before you open. Our CACFP reimbursement rates guide has the current figures. For the one-time side, the startup cost calculator gives a quick total before you itemize section 8.
A home daycare business plan
The same template works for a family child care home. Delete all but one room in section 5, enter your state's home ratio and group size, set non-ratio staff to zero, and replace rent with the share of household costs the business pays. The plan will be shorter, and a home lender cares less about the ramp, but the break-even line matters just as much. If you have not settled the order of steps yet, start with how to start a daycare and come back here to write it down.
Sources
- U.S. Small Business Administration — Write your business planfetched 2026-10-18
- U.S. Small Business Administration — Microloansfetched 2026-10-18
- U.S. Small Business Administration — 7(a) loansfetched 2026-10-18
- Child Care Licensing — Childcare.govfetched 2026-10-18
- BLS OOH — Preschool Teachersfetched 2026-09-04